The other day, I was watching Oprah and I was amazed at how quickly she has embraced podcasting and social media. She’s running weekly webinars using Skype and another tool, she has a podcast that rocketed to #1 in iTunes and she has a channel on YouTube. All this in the past 6 months.
Is Oprah going to save the Internet? I didn’t know it was lost in the first place. So, no, Oprah won’t save the Internet.
However, what Oprah is doing is bringing these tools to a mainstream audience that’s in the millions. Oprah is going to make them much more popular.
My question to you - Can your business benefit from Oprah’s audience? In other words, how can you use podcasting and social media to attract Oprah’s audience to your business?
