Chris Penn constantly amazes me. He’s the host and producer of a Financial Aid Podcast and he did something so clever with his review of Podcasting for Profit. He applied the 7 steps that I talk about in the introduction - Assess, Plan, Launch, Grow, Profit, Measure, Optimize - to talk about how students can apply these steps to finding a career.

Here’s Chris’ summary as it applies to job hunting.

• Assess - Figure out what you want to do with your career.
• Plan - Put together an action plan so you understand which companies to target with resumes.
• Launch - Get your career search off the ground.
• Grow - Do things to market your personal brand and personal portfolio. , for example, use a blog to showcase your photography skills.
• Profit - Here you land the job and you can start looking for promotions, plus look at whether the corporate culture still makes you happy.
• Measure - Re-evaluate your career on a semi-annual basis.
• Optimize - If it’s not working, refine your approach by attending conferences.

Listen to Episode 632 of the Financial Aid Podcast for more.